Manier van denken

Het belangrijkste deel.

Je mindset zorgt ervoor dat je de vaardigheden hebt om correct te denken.

Dat omvat houding, veerkracht en capaciteit om de persoon te zijn die je moet zijn om het doel te bereiken waar je op bent gericht .

Je moet in staat zijn om je ego te bevelen en het verschil tussen je ego zelf en je waarnemer zelf te herkennen.

Dit omvat maar is niet beperkt tot geloven in jezelf, vertrouwen hebben, omgaan met angsten die we allemaal hebben - en een houding die weet hoe te winnen.

Het vereist ook dat je gelooft dat je het recht hebt om te krijgen wat je wilt, wat een van de grootste blokkers is voor het behalen van doelen.

Vaardigheden

Kritiek om de vaardigheden te hebben om het doel te bereiken.

Je kunt geen meesterschrijver worden als je niet de capaciteit hebt om goed te schrijven (elke dag oefenen) of als je niets interessants hebt om over te schrijven (ervaringen uit de eerste hand of meesterlijke creativiteit om stippen te verbinden die niemand anders heeft eerder verbonden).

Investeer in je ontwikkeling en leren van je vaardigheden - hoe meer hoe beter.

Hoe meer je leert en ervaart, hoe meer je je vaardigheden onder de knie hebt.

Een vaardigheid moet gericht zijn op een specifieke niche (toolset) en een stage is een van de meest effectieve manier om je vaardigheden te leren en te ontwikkelen.

Om die vaardigheden verder te verbeteren, moet je je werk testen in situaties die er toe doen. D.w.z. de markt.

Hoe vaak wordt je werk 'battle-tested' of verzonden? Wat zegt de markt?

Je hebt veel van die feedback nodig. Ik ben momenteel een cursus aan het starten om mensen ertoe te brengen je te behandelen hoe je behandeld wilt worden.

Ik heb meedogenloos over het onderwerp geschreven, het probleem zelf uitvoerig behandeld, opgelost en het voor mezelf overwonnen met coaching en de exacte voorschriften die ik voorschrijf.

Het belangrijkste is dat de markt is gevalideerd door te kijken naar mijn artikelen die viral (sterk signaal) en e-mailaanmeldingen gaan.

I know I’m the perfect person to dominate this niche.

In a nutshell, skill-set requires a lot of practice and experience — and it needs to get seen by the field and market itself.

Tool Set

The right tool set often means the right technology, capital or other help to deeply master your craft, understand the people you’re working with or selling to and reaching them (the market) in the best way you can.

Depending on how you look at it, tool set could be the least important though training is the most important.

In the context of personal goal setting to eventually acquire the toolset — those things requires creating the conditions and environment for what I callabsolute resourcefulness.

Absolute resourcefulness ensures you find everything you need at the right time to accomplish the goal.

Absolute resourcefulness is the result of the right mental state and situation to achieve what you want.

For example, many amateurs think “having connections" is the key to success.

“If only Ashton Kutcher would share my article I’d go viral" or if so and so would introduce me to so and so who would make me successful by signing me or buying my product etc."

The fact of the matter is, mentors will help anyone when they see promise and they feel like they look good by making an introduction for you.

In fact, they benefit by introducing the “up and coming start up" to the investor or the “up and coming film maker" to the producer.

So the question to ask yourself is:

“What can I do to make this person look like a star while helping me out?"

And that starts with the work.

Your job is to make them look cool by helping you and you’ll be able to get any introduction you want.

You connect with influencers by being valuable to them.

Ashton Kutcher shared this article of mine, and yes, one of my best friends was his co-founder at his media company, which at the time, was using his FB account to share viral news.

Though my friend got my foot in the door, by no means, and I repeat, by no means did he just send my article to Ashton to share it as a favor.

You should assume that doesn’t exist — and though nepotism does of course exist in various situations, it’s often way too costly.

Had I “forced" my best friend to shove the article down Ashtons throat to share it, he never would have helped me out again — and you always want to play the long game.

From the outset my friend told me given he has thirty people and needs to lead by example, he can’t play nepotistic favors and said my article would get tested like every other article.

If it tested well, they’d elevate it to the influencer pages which included Ashton’s FB with 18 million followers.

My article happened to be a very powerful piece that was trending on Medium, and was republished in the Ny Observer.

It was my entrepreneurial journey, and I had invested in exclusive art for it (which I still use for my writing today), so the piece was adding value to their site for sure.

Furthermore, when the piece ran prior to it elevating to Ashton’s page, I literally spent the whole day harassing every friend I had calling in every chip for them to share it.

It costed me a whole day of hustle.

Finally, I was sitting in the Panera Bread in Silver Spring Maryland, crashing at my parents place at the time, and my email began getting flooded.

I looked up and I saw my article had been shared by Ashton Kutcher and looked at the follower number next to his name. It was over 18 million followers at the time.

This was the quote and screenshot shared.

Screenshot of my article being shared by Ashton Kutcher

I was so happy. I worked so hard for it and we had just finished building an app we were driving downloads to so watching 300 downloads come in was nice (even then only 300! Makes you realize how influential ‘influencers’ actually are?)

The point is that even with my dear friend being his actual business partner, I still had to earn it. You always have to earn it.

Always assume you’re going to have to earn it always and the only way to have someone help you is by helping them.

Absolute resourcefulness is the ultimate tool in the tool set.

Here are the principles for the right mindset, skillset and tool set to ensure every goal you put your mind to gets achieved.

2. Go All In With Crazy Uncertainty

Burn your boats and take the fucking island. — Tony Robbins

Get scared, real scared. I used to be scared shitless when I’d spend money on myself whether it was a conference or a course or training for with limited funds in the bank.

You’d probably guess from my writing that I’m financially much more well off than I actually am, but my bank account isn’t flooded by any means and I’m still living on a lean budget.

I’m kicking off a new company and still investing heavily in myself but now I’m ready to accept the abundance the world has in store.

I’m ready to breakout.

This was my personal breakthrough whether it’s for my start up or for my new found fire with writing (because I invested in an expensive writing course).

This is because I’ve passed what Benjamin P. Hardy calls my point of no return — the point where you’re absolutely committed, and there’s no way of retreat.

It took me two years to finally appreciate and understand that this is an absolute must to get what you want.

If you have three months of runway in the bank and you fail, will you actually be homeless? Can you imagine the state of intensity that brings out of you?

Of course, some people actually would be homeless (disclaimer don’t go risking your family fortune because I said too) and I’m not trying to discount facts of poverty or anything else.

For the average fearful professional (used to be me), you need to get comfortable being uncomfortable.

Trust me, it’s never as scary in the moment as you project it will be whether it’s public speaking or cold approaching prospective mates.

I used to be scared talking to women. That fear of rejection was unfathomable for me. Literally after finally being forced to do it only twice, I realize it’s the easiest thing in the world and that rejection has nothing to do with me.

Even if it does, it’s likely not a good match either way but it took purging the fear to overcome it.

3. Invest In Yourself Like Your Life Depends On It

One of the biggest lessons I’ve learned is you don’t value what you don’t pay for.

When you invest in something, you make it a part of who you are and identify with it “as me".

So the more you invest “in me", the more you value yourself and therefore focused you become.

I just spent money on two courses and they’re bringing out the fire in me and I’m hitting my writing stride and breaking through in my business as a result (both courses were on both topics respectively).

Since the writing course began, I’ve published a long form piece every day which never happened until I invested in the course. Before that, I was slogging a long slowly but surely but never the intensity and fire I have now.

My work got picked up in the Mission, Medium’s #2 publication, and it was because I wrote a viral article that did extremely well.

The best connections I ever made were from a conference I spent $5,000 on. My dad told me to save the money. Had I listened, I wouldn’t have met the contacts who I ended up becoming roommates with, and who had my article shared by Ashton Kutcher.

My friend just invested $100k in a mastermind group and I’m positive it will raise his profile and business to the world stage it deserves to be on.

Money always ends up becoming electronic numbers in a bank account.

Using it wisely by investing in yourself is tangible and priceless and returns itself in droves.

4. Possess The Confidence To Put Yourself Out There

Whether it’s talking to potential customers, public speaking or hitting publish, you need to be in a confident state of sharing yourself through your work.

If you’re worried about what people think or your brand and reputation, you don’t possess the confidence required to ensure your goal gets achieved.

This was a huge learning for me as I used to be obsessive over every single detail.

During my first start up, I badgered my co-founder about how we appeared in the press (it never even happened because I didn’t let it).

The fact is, no one cares or has time to care and people forget.

You’ll find the bolder your headline and more comfortable you are saying or doing something, the less people actually care.

I sat on my ‘boldest’ piece for a year because I was calling marriage a violent institution. I published it finally with the help of my coach and no one cared. Crickets. Literally have gotten ten likes since publishing July 1.

People like what’s familiar and comfortable and safe.

Meanwhile, this piece went viral immediately and has been liked by almost 1,000 people.

People generally don’t share the deep dark things they don’t talk about but agree with.

Part of why noone thought Donald Trump could win, but the silent majority quietly voted for him.

5. Declare Goals Publicly and Use Deadlines To Force Creativity and Resourcefulness

I have a goal to acquire 1,000 subscribers prior to my next coaching call in my writing course. I’ve only hit 265 so far.

With the call being five days away, am getting resourceful. I’m going to reach far and wide to hit the goal. Call in chips that I otherwise wouldn’t have.

Now, I didn’t set negative consequences if I missed the goal from the outset so perhaps I would have worked with more intensity from day one now that we’re approaching the goal.

But had I said “if I don’t hit this goal, I’ll give a charity I despise $1,000", I would have worked with more fire. Imagine if I would have upped the ante and made it $5,000.

Now imagine if I made it $10,000 to the American Nazi party or ISIS or something horrible like that (thanks Tim Ferris for those recommendations).

Not that I’d do it but you get the point.

Yes, subscribers are important to me but they apparently aren’t important to “burn my boats and take the fucking island".

I will make them so on the next one!

So the question is, how bad do you want your goal? What price are you willing to pay for it?

6. Measure and Report Goals And Have Someone Unbiased Hold You Accountable

“What you measure, you improve. What you report, you accelerate." — Legendary Management Expert Peter Drucker

Having to report to someone else who doesn’t care for you personally creates a healthy fear that spurs action. This is the exact purpose of board meetings and goals set at each one.

Others holding you accountable don’t see all your hard work that give you moral high ground to miss, they just look at the results. So it forces you to be results oriented.

At the beginning of our start up, our seed investor who put up our first $500k had us do calls with him every two weeks.

I’d have to wake up for them every other Friday at 6am because I was based in San Francisco and he was on the East Coast.

We’d send a deck with activity updates and goals — and every one of us would show up for a meeting to talk about our activity.

This did two things:

When you’re live with an authority, you tend to make bolder goals and when you know you have to report them to everyone, you can bet you go out of your way to follow through.

Now that we’ve stopped those meetings as we’ve progressed through that incubation period with that investor, I’ve noticed a significant drop in urgency.

We haven’t written goals down and we don’t go to sleep every night knowing we’re reporting them in front of the tribe every other Friday morning.

Real force functions work and having an objective, results only oriented person hold you accountable is critical to achieve results and grow quickly.

7. Get Outside Help With Someone Who Has Achieved What You Want To Achieve

“Never take advice from someone you wouldn’t trade places with." — Darren Hardy

To that end, get coached by someone who has achieved your goal. Only take advice from someone who you’d trade places with.

That ensures the decisions you make as a result of their advice comes from the right place. There are too many teachers who think they know what to do because of study though don’t know how to teach it when it matters because they only know the knowledge or material or don’t have the deep experience required to transfer their mastery over to you.

That’s why I think the best psychologists are entrepreneurs or winning marketers, not often psychologists themselves.

Entrepreneurs and marketers have to deeply understand what makes a human being tick to act, and what motivates them to spend hard earned money, have employees work for them for years, rely on them and more.

They have lead people when it matters and got them to buy things with a lot on the line.

The average practitioner whether it’s a psychologist or medical doctor or lawyer has generally been risk averse which is what led them down that traditional path in the first place.

They often haven’t put themselves out there in a way that exposes themselves to people and situations to deeply understand the trials, tribulations and challenges people go through and the complexity of the self that comes with it.

This is of course not all black and white and not to say doctors and psychologists can’t be entrepreneurs but thinking about the traditional path from college to practitioners to make a point (which most of them would agree with me on).

Some nuance here of course but you get the point.

Conclusion

Make plans to create the mindset, skill set and tool set to achieve your goals.

Create the conditions and context for absolute resourcefulness and accountability to bring the deep creativity and commitment required to achieve whatever goal it is you want.

Add a master coach and you’re guaranteed to hit every goal you set your mind to.